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Music in Advertising and Films Activities 3

Reading and explaining

Teamwork signPAIRWORK

Read the statements and mark the correct option with an X. In pairs, explain why you choose that option.

1. Who was Mary Pickford?
- A musician
- A woman in an advertisement
- A silent films actress
2. When did synchronized films start?
- In the 21st century
- At the end of the 1920s
- In the 19th century

3. When silent films were shown, the theatres were in silence.
- Yes, to pay attention
- No, there was live music
- It is not stated in the text
4. Lower pitches and slow tempos usually indicate ...
- Happiness
- Horror
- Sadness

5. Incidental music is used ...
- to indicate that a film is a thriller
- to sell products better
- to avoid silent moments in films
6. A false crescendo ends in a/an ...
- high pitch
- silence
- action scene

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Ears on. Identifying soundtracks

Listen to these famous soundtracks and choose the correct film.


Soundtracks by Lorena Varela, (CC BY-NC-SA)

3D images watching a film at the cinema

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Projects

Project

There are some projects that will help you reflect about advertisements and soundtracks. Your teacher will tell you which projects best suits you.

a) You are going to analyse different TV advertisements. Use LibreOffice Impress to create a fact file sheet that includes:

  • Name of the product.
  • Target age.
  • Kind of images (nature, inside, space...)
  • Kind of music, what feelings does it arise?
  • Motto.

Get a video of the advertisement and explain your conclusions to the rest of students. (Does music help sell the product? Would you buy the product? why? why not?, etc.)

b) TEAMWORK: We have read something about silent films, and you can see an example here (remember there is another example in the unit). Could you do something like that and add some music?. Here you have some instructions:

  • Think about the story you want to tell: if you need any help, click on the numbers to get some ideas: 1, 2, 3.
  • Plan the scenes. Draw or write them so that you can visualize them.
  • Don't forget to use titles to give extra information between scenes and use your body language and face expression to show emotions.
  • Remember tips to record properly.
  • Edit your images: You can use the programs on your phones or any of these: OpenShot or Avidemux, or the page media.io. You can find free music at freepd.com and Pixabay music. If you need to give a fast movement to the video, you can use this online page: Clideo.

Here you have two pages with more advice:1,2. Keep it simple, it doesn't have to be too long, a couple of minutes is enough. Give importance to the music that accompanies the action.

An old woman starts to eat a packet of biscuits while sitting on a bench at the park by a a young man. She gets angry because she thinks the young man is eating her biscuits. She finaly realises it was her who was eating the young man's biscuits.

A burglar enters your home while your family is in the house but he/she manages to move around the rooms without being noticed. Finally he/she is discovered and you all run after the burglar.

The alarm clock doesn't ring and you get up late, miss the bus and have to run to school just to realise it is Saturday.

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